NJM Bank has opened a new branch in Hammonton.  They are having a Grand Opening Celebration on May 14th 2011 from 10am till 2pm.  Meet Bernie Parent the legendary Flyers goalie.  They are giving away copies of his book “Journey Through Risk and Fear”.  Prizes, refreshments and more!

Tom’s Auto Service Center
452 White Horse Pike
Atco, New Jersey – 08004
Phone: (856) 767-5589

March 26, 2009 – 5:30 pm – FREE Community Workshop will teach children how to be more confident, avoid bully behavior, and become a leader, not a follower, All are welcome, this is a FREE event.

Since 1983, MacKenzie’s Gold Medal Family Karate has been a Leader in providing the highest quality Martial Arts in the South Jersey area.

They have been Voted “BEST OF SOUTH JERSEY” by the Courier Post for the past SEVEN years in a row!

RSVP Necessary 856-719-1411

More Info at http://goldmedalfamilykarate.com

By: Jonathan Jay

No matter what product you sell or service you provide you must think about customer education.

Maybe once upon a time there was a sucker born every minute, but not anymore. Twenty-first century prospects are more educated and have more information and research available to them at their fingertips than ever before. This is in large part due to the Internet’s information superhighway. But it is also a result of the bright light that media commentators shine on marketing, alerting consumers to manipulative techniques.

Fear is the greatest roadblock to many purchases, especially high- ticket products or services. It is an emotion that takes many shapes:

• Fear of overpaying
• Fear of looking stupid
• Fear of buying a lemon
• Fear of not buying the best
• Fear of buying it when they really didn’t need it
• Fear that they won’t get the benefits that were promised
• Fear that you won’t stand behind your product
• Fear that they won’t be able to obtain a refund if they made a wrong choice

Your customers want information and credible advice. What they DON’T want is a sales pitch. The best way to overcome the fears that keeps consumers from buying is to educate them. When you focus your marketing efforts on educating, the customer it’s called Education-Based Marketing (EBM).

EBM is a way to sell without selling.

Highly educated consumers have the ability to differentiate the benefits of products or services in their own minds, which gives them a sense of comfort and security. Comfort and security help a consumer hurdle their fears which, in turn, it gives them the green light to buy your product.

How much education is required? Good question! It varies from product to product. The amount of education you need to give to a prospect is based on the value of your products or services and the customer’s awareness of your products or services.

But make no mistake about it: the more informed a consumer feels, the more likely he/she is to buy now. And that’s exactly what you need to make your business (and your profits) grow.

The following 21-point copywriter’s checklist will help you inform, engage, and ultimately SELL:

The ‘21 Club’ of Copywriting

1. Don’t talk about yourself; it’s not about you!
2. Keep it AIDA simple ─ create Attention, Interest, Desire, and Action.
3. Test your headlines ─ you only have one chance to get it right.
4. Determine the unique selling proposition for your product and from that, create your headline in a clear, short phrase.
5. Remember people are asking, “What is in it for me?”
Talk to them about their feelings, values, and the benefits of your product.
6. Be honest with your prospect.
7. Write as much copy as you need and no more.
8. Don’t be boring, but don’t be flippant.
9. State your biggest benefits right away, don’t hold them back for the big finish, many people will never read your big finish.
10. Sub-headlines can be questions that the customer is asking.
11. Use bullets and underlines as well as bold face type, but sparingly.
12. Detail your offer and summarise the offer throughout the copy.
13. Repeat your headlines and summarise your offers again.
14. Ask for action.
15. Make it easy to order. “All you have to do is…”
16. Don’t trust ad agencies or do image advertising.
17. Test on a small basis before rolling out on a large scale.
18. Be 100% believable.
19. Hit all the hot buttons you can.
20. Make your offer personal and exciting.
21. Use the many devices available such as sweepstakes, free gifts, new and improved, guarantees and money-back, limited time offers, etc.

I can’t stress this enough: great copy sells products and services. It’s worth all the blood, sweat, tears, and time you take to craft a marketing message that is appealing, engaging, and moves the reader to take action.

To find out more about the SuccessTrack approach to small business marketing, go to www.freemarketingbook.org and request a copy of Jonathan Jay’s new book “Marketing Secrets of a Multi-Millionaire Entrepreneur”, a 72 page book with hundreds of practical ideas. Copyright SuccessTrack 2009

Jonathan Jay Founder and Managing Director of SuccessTrack Helping Business Owners Make More Profit in Less Time With Less Effort About SuccessTrack – www.successtrackonline.com

Article Source: http://www.ArticleBiz.com

“Four Deadly Mistakes To Avoid Before You Start Your Own Business” Now, more than ever seniors are looking for a legitimate home business opportunity. On the internet there seems to literally be a business opportunity everywhere you turn. What 99% of people don’t realize is that, YES, there is a ton of money to be made online IF you know where to look. I want to share with you a few secrets and tips to avoid before you start your own business.

Naturally, when it comes to a home based business there are common mistakes that people make and common misconceptions that people have when getting involved with internet marketing.

Mistake #1

Don’t rush into it. Do your own research. You might have heard a speaker or a friend mention how great an opportunity is, and how he or she raked in great money. Sometimes we get carried away in the success stories of others that we forget to get the details of how the success was achieved. You get details simply by asking questions. For example. How much work is needed? What methods were used? Was it done online or offline? How many partners did he or she have? What is there background? Is any coaching offered? Is skill or experience needed? How can your experiences be applied in a situation to help you be successful as well? Now, normally, these are great questions to ask, because some people have more business experience than others, or some have developed some special skills that have helped them succeed. But the internet will ask none of these questions. The internet only cares what you do.

Mistake #2

Don’t be taken by the “easy money myth”. There is no such thing as easy money in most cases. I personally believe that something that is not worked for is not worth having, and would most likely not last. People who are looking for a home based business opportunity in the belief that it could be a way to make easy money are definitely going to be disappointed. Once they realize the real work they have to put into it, they quit before they discover that there really is a massive amount of money to be made online. But there is no such thing as a web site that will do everything for you and all you need to do is sit back, pay a monthly fee, and collect the money. However, if you take the time and are willing to learn how it’s done, it can be done and in a much shorter time period than you though possible. We’re only talking months and not the years it could take doing it any other way.

Mistake#3

Don’t have an employee mindset. Be an entrepreneur. Once you’ve found the home based business opportunity that you like, you have to treat it like a real business. Just because it is based at home doesn’t mean it is any less of a business. About 46% of all small businesses out there today are home based. Many people who get into home based businesses forget this aspect of it. Most of us know that when running a business it takes work and time. Since you are your own boss in a home based business it is a must that you set rules, hours, guidelines, schedules. Plan the time you will spend on your business. The benefit with a home based business opportunity is you set your time. But you have to be willing to put in some hours each day, if you want to have a successful business. Don’t make the mistake of thinking like an employee, you are now the business owner, the boss. You must adopt the attitude that “if it is to be it’s up to me”. If you do this, it will be.

Mistake #4

Don’t quit. A majority of people who look for a home based business opportunity are perhaps looking for a get rich quick scheme. A Legitimate home based business opportunity doesn’t provide any get rich quick ploys or methods. As I mentioned earlier, they are to be treated like an actual business. Those who view a home based opportunity as a get rich quick thing usually end up quitting it in a few weeks because there expectations were surrounded by instant gratification. These people never last, after a few weeks even a few days in the business and no money is made, they get discouraged and throw in the towel. Quitting so quickly could mean losing out big time.

Remember what we talked about earlier about the right mindset., You must be willing to work through this phase of your business plan. A home based business opportunity provides an avenue for the working man or woman to spend more time at home with family and friends while generating great income. You are living in a period where opportunities are ever increasing. You are in an internet gold rush. It’s only a matter of time before others discover that there is major cash to be made online.

If you are facing a layoff at work or getting close to retirement and have not saved enough to maintain your standard of living, a small home based business could be the answer you need to help fund that retirement or lessen the blow of a layoff. If a small business is your solution, do your research and do it right the first time. You must know something about marketing. There is no way around it. Without marketing, there are no sales, without sales there is no business

I am a senior citizen learning this thing called internet marketing. Being a senior I did not want to spend a ton of time and money doing so. I looked for a process to learn the right way to market on the internet the first time without the need to go through all that trial and error usually associated with starting a business.

Thank You Gerald Lewis

This article courtesy of SiteProNews.com

Running a business today is a very difficult endeavor.  We have a business here in Atco that has survived the economic ups and downs and continues to be recognised as a Successful Business in our community and it also continues to be known as one of the Best Dance Studios in the area.  The Dance Connection has been around for many years now and continues to grow.  A few changes of ownership through the years, of which all have been former students, and now a new Studio in the Murphy’s Shopping Center.  They started on Atco Ave many years back then moved to the Shopping center into one unit.  Then 2 units.  Recently they moved into the former Rite Aid store which gives them more studio space and all under one roof. 

Check out their website at  TDCNJ.COM and see all they have to offer.